sem vs seo

SEM vs SEO: What’s the Difference?

Google search results are divided into tow sections: paid search results and organic search results. The main difference is that the goal of SEM (Search Engine Marketing) is to get traffic ad visibility from paid and organic searches. On…
seo trends

SEO Trends To Boost Your Rankings in 2021

As you might already know the importance of the positioning of your website’s pages on the top of Google SERPs rankings, right? Well-ranked pages provide organic reach to your website, increasing the possibility of attracting…
B2B Content Marketing Analysis

B2B Content Marketing Analysis

2021 B2B Content Marketing Analysis   We have recently analyzed 600 B2B enterprises to understand their approach of their content marketing. We have specifically looked the following key marketing approaches that work best in the B2B…